How to Create an Online Strategy

Attract.

Convert.

Retain.

Calling all service based businesses …

It’s 2025 … is your online  business generating leads? 

Having an online business that doesn’t generate leads, is like having a car with no gas. You can look at, but it really isn’t taking you anywhere. It’s frustrating to pour love into an online idea that’s stuck. 

The ole “if you build it, will they come …” approach to online lead generation is not an option or strategy. Let’s face it … your online service(s) may be absolutely amazing – but, when you have a business you depend on – you learn very quickly that, an amazing idea is not enough, if it doesn’t translate into a profitable business.  

You need a deliberate system that allows you to:

Attract the right audience

Build trust with your audience

Convert your audience into paying customers

Continue to provide them with value

This is for you, if:

 

🥺 you’re not sure how to convert followers to customers

 

🥺 you’re unable to grow email list

 

🥺 you’re dependent on referrals, coupons & discounts

 

🥺 you’re strategy is to “post” as much content as possible and see what happens

 

🥺 you’re not generating leads

 

🥺 you’re not sure who your audience is anymore ….

 

🥺 you’re copying what other people are doing, and hoping it works for you

 

🥺 you’re unable to scale

 

🥺 you’re strategy involves

Cold calls & courage

This course will provide you with a step-by-step blueprint of real strategies, that you can apply to your online business right away.  You’ll learn how to set up your own autopilot sales system (behind the scenes) so it can, attract pre-qualified leads, nurture them and convert them into paying clients.  

You’ll be introduced to free tools that get the job done, as well as have the option to “go premium” when you’re ready. 

I’ve simplified every component of this course to ensure you’re able to apply all that you learn. 

When you put the work in  – you’ll get amazing results! ❣️❣️❣️

🎯Learn how to:

🎯Select an online strategy that plays to your strengths

🎯 Define & implement a system that does all the heavy lifting 

🎯 Generate pre-qualified leads 

🎯 Get your content working for you & your audience

🎯 Understand the needs of your audience

🎯 Build audience trust

🎯 Grow your email list

🎯 Show up online with confidence & results

🎯 Generate leads, even while you sleep

Your audience is waiting … 

In 2025, Social Media & Marketing Practices have changed

Marketing has changed, search engine algorithms have changed and this course has been updated to include modern practices to ensure you have access to real strategies that are relevant “today”.

Don’t get left behind …

Attract paying customers ...

With an effective online strategy, you’re audience will convert to paying customers effortlessly.  

Say "buh, bye" to cold leads

With a well crafted online strategy, you can say “bye” to cold leads. You’ll be able to gaining access to warm/hot leads that are pre-qualified.

Define & Implement a strategy that plays to your strengths ...

With a variety of modern online strategies to choose from, you’ll be able to select the one that’s right for you.

Be seen, be found ... start growing!

Stop throwing spaghetti at the wall, and calling it marketing. 

Discover how to position your content...

Every online service based business, needs a deliberate online strategy.

Get confident in your ability to generate leads ...

Understanding the needs of your audience and those you serve, allows you to build content that converts, and keeps your services relevant

It was frustrating trying to access a market that is so competitive. But the training helped me realize how to position myself using what I do best. I learned how change the way I use my content, and identify who needs me most! I now get 'quality clients, that consistently reach out to me.
Marina K.
Freelance Designer
This is what I needed. Your content is exceedingly valuable, and helped an introvert like me see a big shift in my business growth.
Martin E.
Accountant / Finance

This course delivers a  2 part system:

Part 1. 

Learning & Discovery

We always start at the beginning, so that we meet you where you are. You'll gain access to self paced: 

  • video training with step-by-step details showcasing modern online strategies, how they're used and requirements for each to be successful.
  • exercises for each module, allow you to apply what you've learned directly to your online business goals, and make it easier to implement.

This course is detailed, and resource heavy so that you can define and select a strategy that works for you and gain confidence in your new found skills.

When you do the work - you get the results!

Part 2.

Group Coaching

Get un-stuck!

Have a few questions? We'll work through them on our group call. 

We'll have small group calls to tackle & test your selected strategy.  

I'm here to support you, in getting your online strategy setup and working! 

Here’s what we’re going to cover:

You’ll learn …

💎 What is an online strategy is, and why you must have one …

💎 Goals, objectives & targets 

💎 P1. Understand the relationship between your goals & content 

💎 Strategic components

💎 Housekeeping audit

We’ll un-pack …

💎 your unique style, abilities and more

💎 Fine tune your brand & messaging

💎 Tap into your strengths    

💎 Authentically communicate your value

learn how to …

💎 Capture the attention of your target audience

💎 P2. Understanding the relationship between content & goal outcomes

💎 Tap into powerful AI research to uncover your ideal client’s            deepest desires, and biggest problems

💎 How to position your content, so that you can stand out naturally

Tools & Add-ons:

💎 CRM’s, Automation Sequencing, Tags & Resources

💎 Top free performers with most value

💎 Add-ons for WordPress & Google

💎 API’s for social media & 3rd party tools 

💎 Important Setup & messaging

What’s covered:

💎 Discover over 50 online strategies  

💎 See what’s required for each strategy

💎 The Pro’s & Con’s for each

💎 Identify the top game changers

💎 Get AI working for you*

💎 Identify a strategy that works for you

💎 Best practice tips & what to avoid

 

*Bonus material

What’s covered:

💎 The A.C.E Process

💎 Defining your online strategy 

💎 Follow my fill-in-the-blank framework using your unique personality and tone

💎 Map your online blueprint with target client journey

💎 Build your supporting content arsenal 

What’s covered:

💎 Email Marketing 

💎 CRM Checklist

💎 Content Mapping

💎 Let’s talk ads

💎 Optimize for SEO, Social Media & User experience

 

What's included:

01.

Private Community Access

Get access to community wisdom, stay motivated and celebrate your wins. 

Harness the power of community!

02.

Group Coaching Calls

03.

Join the Business Accelerator*

When you’re actively working on your strategy, you may have questions. Join my live  “Weekly Group Coaching Call” for tips, suggestions and to help you trouble shoot challenges.

You’ve selected & defined your strategy? Yes!

You’ve implemented your strategy? Yes!

Ready to go further? YES!

Now for the fun stuff! 

*For a limited time, I’m inviting all participants to join my Online Business Accelerator “SPOTLIGHT”. Designed to push your online business into the spotlight for greater reach, authority building & lead generation.

Currently included with this course!

Bonuses:

🚀 30 day’s of access to The DIY Learning Vault

🚀 The “Non Salesy” Funnel Blueprint

🚀 The Target Client Blueprint

🚀 Strategic Blueprint Planner

🚀 Goal & Target Planner

Getting great results, just got allot easier!

Join the waitlist to secure your spot & bonuses!

Top

Helping everyday people, achieve online success.

Your experience and skills are incredibly valuable.

Everyday, more people are coming to the realization that they too, can obtain freedom and independence online by creating a business of their very own that connects with their passion and purpose.